Review Management.
Asking every customer for a review, and answering every one.
The problem.
Reviews pile up unanswered. The few customers who write one are often the ones who were upset, so the picture skews.
What this could look like.
We'd build a review request that goes to every customer after a visit, stay, or purchase, while the visit is still fresh, with a link straight to the review page. We wouldn't screen for happy customers, because a filtered page isn't honest. Every review would get a reply drafted in your voice for a person to approve, and an alert would send any unhappy message to someone who can fix it while the customer is still listening.
What changes.
More reviews.
Every customer is asked, not just some.
Replies on time.
No review sits unanswered for weeks.
An honest record.
Your rating shows how customers actually feel.
Where it fits.
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